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Data Strategy

Enterprise AI

+7

The Literal Reader

Jun 2, 2026

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6 min read

The Literal Reader

A machine reads your demo before a person does, and it reads nothing the way a person does.

Chad Corriveau
Chad Corriveau

Enterprise AI

+7

Demo is the Diagnosis

May 20, 2026

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5 min read

Demo is the Diagnosis

Three questions for the demo pod floor. And the one that comes before them.

Chad Corriveau
Chad Corriveau

Enterprise AI

+7

The Carriage and the Engine

May 3, 2026

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8 min read

The Carriage and the Engine

Anxiety management dressed as governance will not hold an AI engine.

Chad Corriveau
Chad Corriveau

Enterprise AI

+7

The Horseless Carriage Problem

Apr 16, 2026

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8 min read

The Horseless Carriage Problem

The best framework the automation world has right now is measuring AI in the wrong unit entirely.

Chad Corriveau
Chad Corriveau

Data Strategy

+4

The Three-Phase AI Arc

Apr 6, 2026

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5 min read

The Three-Phase AI Arc

Foundational ML, generative AI, agentic automation. Three distinct narratives with different buyers, different objections, and different levels of category familiarity. One through-line connecting them.

Chad Corriveau
Chad Corriveau

Enterprise AI

+5

The Root Cause — Issue 01

Mar 10, 2026

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7 min read

The Root Cause — Issue 01

The Diagnosis Nobody Wants to Make

Chad Corriveau
Chad Corriveau

The Root Cause

Practitioner intelligence on technical marketing, narrative strategy, and enterprise AI.

© 2026 The Root Cause.
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